Morocco's Chari Gets a Boost, VKAV Invests $1.5 Million to Propel B2B E-commerce Innovation

28 Apr 2024

In an exciting and industry-shaking announcement, Chari, a B2B online business based in Morocco, has received a massive investment of US$1.5 million from Verod-Kepple Africa Ventures ("VKAV"). This development brings a significant boost to Chari's growth plan, but that's not all. VKAV has also appointed Ryosuke (Rio) Yamawaki, a Partner at VKAV, as a Strategic Advisor to Chari, highlighting their strong commitment to transforming the informal retail sector and driving economic growth.

Ismael Belkhayat, CEO and Co-founder of Chari, expresses great enthusiasm about the partnership with VKAV during this crucial phase of their growth. Belkhayat declares, "We are extremely happy to have VKAV as our valued partner as we establish a groundbreaking financial services infrastructure that benefits everyone in our country." Belkhayat believes that VKAV's extensive network across Africa and connections within the Japanese corporate society will consistently bring value to their ambitious endeavors.

Ryosuke (Rio) Yamawaki, Partner at VKAV, further emphasizes the firm's unwavering commitment to investing in innovative African start-ups. Yamawaki asserts, "Chari has a unique opportunity to redefine the informal retail sector and reshape informal trade in Africa. We firmly believe that their innovative approach will benefit not only the local market but also inspire the rest of the world."

This monumental investment of US$1.5 million will propel Chari's growth plans and drive the development of its groundbreaking financial services infrastructure for the masses. The partnership between VKAV and Chari empowers Chari to continue delivering innovative solutions, fueling Morocco's economy, and showcasing Africa's informal retail sector on a global scale.

Play audio


Share:

Comments

No comments

Add your comment

Search Blog

Recent Posts

MarkHack 4.0 Introduces the First Ever Nigerian MarTech Awards  Nigeria’s first-ever marketing and medi...
How to Use Customer Feedback to Drive Product Innovation In today’s competitive marketplace, listening to c...
How Embedded Finance Is Changing Customer Expectations of Digital Banks Embedded finance is transforming the way consumers...
The Importance of Agile Methodologies for Startup Success In today’s fast-paced business landscape, where...
AI Will Power the Next Wave of Financial Inclusion, Says SANEF’s Uche Uzoebo As progress continues in enhancing financial inc...

Related Post

Algeria Launches Specialized Funds to Support 20,000 Startups by 2029
Algeria is set to launch specialized investment funds aimed at overcoming financ...
Kenyan Purple Elephant Ventures Adds $500K to Its Seed Round
Nairobi-based tourism-focused venture studio Purple Elephant Ventures (PEV) has...
2025 THRIVE Global Impact Challenge: A $1 Million Opportunity for Innovative Startups
In a world where innovation is vital for creating a sustainable, equitable, and...
Logo

Accelerating the growth of Africa's tech ecosystem