Jollof+ Users Save ₦10 Billion Within First Year of Launch

31 May 2025

 Jollof+, Nigeria's fast-rising digital savings platform, has announced that its users have collectively saved over ₦10 billion just one year after its launch in May 2024.

The platform, developed by Baobab Nigeria, has quickly evolved into more than just a savings tool—it has become a financial movement empowering thousands of Nigerians to take control of their finances and build long-term wealth in a secure and stress-free manner.

“We did not just build a platform; we built a promise,” said Eric Ntumba, CEO of Baobab Nigeria. “Hitting nearly ₦10 billion in savings in less than a year is proof that we’re delivering on that promise—to help Nigerians save without fear, stress, or doubt.”

Backed by Baobab Nigeria, a trusted financial institution with 38 branches nationwide, Jollof+ offers users the confidence of saving with a platform rooted in financial stability. Ntumba emphasized that the ₦10 billion milestone reflects more than numbers—it symbolizes a growing community of Nigerians actively preparing for a more secure future.

Speaking further, Babatunde Baruwa, Chief of Innovation and Digital Strategy at Jollof+, described the platform’s users as more than savers.

“They are planners, dreamers, and doers. They deserve a platform that respects their hard-earned money. That’s exactly what Jollof+ delivers.”

The platform provides a variety of flexible savings options tailored to everyday financial needs—from rent and school fees to emergency funds and long-term goals. Features include daily, weekly, and monthly contributions, auto-saving tools, and group savings plans designed to make disciplined saving more accessible.

Jollof+ also prioritizes user security with bank-grade encryption and advanced fraud protection, ensuring that safety is embedded at the core of the user experience—not treated as an afterthought.

In an economic climate where financial uncertainty looms large, Jollof+ has positioned itself as a lifeline for many, combining user-friendly technology with the rigor of traditional finance to offer a seamless and transparent savings experience.

Importantly, the platform is fully regulated by the Central Bank of Nigeria (CBN) and insured by the Nigeria Deposit Insurance Corporation (NDIC), offering additional layers of trust and protection for its growing user base.


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