In 2024, PiggyVest emerged as a transformative force in Nigeria's fintech landscape, achieving remarkable milestones that solidified its position as a leading financial partner for millions of Nigerians. The savings and investment powerhouse disbursed an astounding ₦835 billion to its customers while surpassing a significant milestone of 5 million users, showcasing its commitment to financial empowerment and inclusion.
The company's rebranded social payment platform, PocketApp (formerly known as Abeg), also made headlines, achieving over ₦1 trillion in transactions. This rebranding represented more than just a name change; it signified a strategic expansion into the thriving social payments market, successfully captivating Nigeria's digitally savvy youth.
PiggyVest reported an impressive saving rate of ₦44,000 every second, totaling ₦1.39 trillion annually. This surge contributed to a remarkable 76% increase in assets under management, demonstrating that PiggyVest is not merely a financial platform but a movement that resonates with the aspirations of its users. The company's innovative approach to financial inclusion has not gone unnoticed on the global stage, as PiggyVest earned a coveted spot among CNBC's top 250 fintech giants.
Looking ahead, 2025 promises even more innovation from PiggyVest. The company is set to launch a budgeting feature aimed at helping Nigerians stretch their salaries until payday—a potential game-changer for many navigating challenging economic conditions. Additionally, there are whispers of a potential initial public offering (IPO), hinting at even greater ambitions and paving the way for expansion across the African continent.
PiggyVest's success in 2024 is not just a milestone for the company; it serves as a beacon of how innovative digital platforms can transform financial access and empower individuals. With its continued growth and commitment to enhancing the financial lives of Nigerians, PiggyVest is poised to maintain its momentum as a fintech trailblazer in the years to come.
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