Alphabet-owned Google has launched a new AI conversational service called "Bard," which will compete with OpenAI's ChatGPT. The service uses LaMDA technology and aims to provide innovative ways to engage with information from the web. It will be tested by "trusted testers" before being made widely available in the coming weeks. Bard seeks to bring together the breadth of the world's knowledge with the intelligence of large language models. Sundar Pichai, CEO of Alphabet, said, "Bard can be an outlet for creativity and a launchpad for curiosity." The competition in the generative AI field is intense, with ChatGPT becoming increasingly popular for its human-like responses. Google plans to bring in individual developers, creators, and enterprises in March to test its generative language API powered by LaMDA.
The release of Bard comes as Google reported lower-than-expected revenue in the fourth quarter of 2022 due to a slowdown in the digital advertising business. The company's revenue increased by 1% to over $76 billion, while its net income dropped 34% annually to $13.6 billion in the same quarter. The US Department of Justice and eight states recently filed an antitrust lawsuit against Google, alleging a monopoly in the digital advertising market. Google has also announced plans to lay off 6% of its total workforce, or about 12,000 employees, after a review of its products and functions. Despite these challenges, Google remains committed to making AI "easy, safe, and scalable" for others and intends to create a suite of tools and APIs for innovative AI applications.
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